Tuesday night kicked off the unofficial start to Fashion Week with the American Heart Association Red Dress event, but yesterday was the first full day of New York Fashion Week shows. From BCBG Max Azria to Tadashi Shoji to Kenneth Cole, the day was a great start to the Fall/Winter 2013 Collections. All of the designers who show during this Fashion Week are walking their collections for the Fall/Winter 2013 season. Buyers from stores such as Macy's, Neiman Marcus and Nordstorm line the first few rows and decide which pieces they will lock down for their store. This allows the designer to manufacture the clothes in time and have them in the stores at the end of the Summer months and ready for consumers to purchase.
Tadashi was beautiful and wearable. There were many a "Red Carpet" gown that walked down the runway, but also several day/evening dresses with velvet and lace embellishments. Red, cobalt, black and white were the colors used in his collection (you can see the full line here). I smiled when the designer walked out to take his bow and was wearing purple (I'm still on cloud nine from the Raven's win!)
Next up was The Kenneth Cole Collection, who was returning to Fashion Week after a 7-year hiatus. After buying his company back from investors late last year, it's now once again privately owned with Mr. Cole fully in charge. The show was very in tune with the rise of social media and at the beginning of the show flashed an assortment of hashtags and text lingo such as "OMG... WTF" across a large screen. The show was off-site, meaning "not at Lincoln Center." I forgot to note this relevant fact before heading uptown to Lincoln Center. When I realized my mistake, I quickly jumped in a cab and headed back downtown and happily make it in time for the show -- thankfully most send their first look down the runway later than their noted start time. The designer used the floor as a runway and tiered stairs as seating, The audience was full of celebrities, including Cuba Gooding Jr., Christina Ricci, Carol Alt, Brooke Shields and Heidi Klum. Colors included black, olive and oxblood (you can see the entire collection here.)
For the Grand Finale, each of the models walked out with their smartphone, aimed and ready to use. Some took photos of the crowd, some tweeted and a few took self portraits as they walked the runway. It was a creative touch that had the crowd leaving the venue with smiles.
Stay tuned for more New York Fashion Week stories coming this week!